Friday, March 2, 2018

Filters and Bubbles

So when it comes to social media, filter bubbles do not mean the same thing they'd mean in the kitchen. However, we can still understand their meanings from understanding filters and bubbles you'd find in the kitchen. In social media, filter bubbles refer to a person being isolated to their own personal opinions because website algorithms like Facebook and Google will select what they predict the user wants to see based on past searches and past clicks. This narrows a users exposure to countering opinions and other views.
Idealistically, we'd expect that having diverse friends on social media will diversify our news feed. However, it is clear that filter bubbles will only reflect our own views and minimize posts that are unrelated or opposing. In the kitchen, filters allow liquids to pass and remove impurities or solids. Bubbles are formed with soap and reflect an enclosed space. This same concept is applied with filter bubbles as one is in an enclosed space with irrelevant information filtered out of our screens. 

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